---
title: Jeremy Clarkson Asked the Helicopter Owners for £10,000 Each to Finish Chris Hoy’s £1 Million
description: Jeremy Clarkson asked every helicopter owner in the room for £10,000, finishing a £1 million afternoon for Sir Chris Hoy’s Tour de 4 cancer charity.
author: Dr Marina Nani (Editor-in-Chief)
date: 2026-08-11T08:00:00.000Z
updated: 2026-11-01T00:48:54.754Z
canonical: https://www.richmanmagazine.com/article/clarkson-helicopter-owners-10000-hoy-tour-de-4
image: https://cdn.nanimediahouse.com/unsplash-brown-wooden-welcome-to-the-beach-signage-AXdS0XBRl-A.jpg
categories: Wellbeing, Sport, Unshakeable
content_type: News
region: United Kingdom
publication: Rich Man Magazine
access: members
schema_type: Article
---

The auction at the Marston Estate in Northamptonshire had taken the afternoon to £850,000, and the target was £1 million. Jeremy Clarkson, who was running the sale, turned to the guests who had flown in. “Right, there are people here who have arrived in helicopters,” he told the room. “Everyone here who has got a helicopter, I want ten grand.”

He then went round asking for it one by one, “ten grand from you, ten grand from you”, as Sir Chris Hoy described it afterwards on his Sporting Misadventures podcast. Jeremy came away with £150,000, and the afternoon closed on £1 million.

The clay pigeon shoot was organised by Christian Horner, the former Red Bull Formula 1 team principal, in support of Chris’s Tour de 4 charity.

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